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Fund Raisers' replica bricks are an important marketing tool as
well as another source of revenue for your organization. You can
offer your donors the opportunity to order exact duplicates of their
installed brick to display in their home or office.
You increase your revenue by selling two bricks instead of one.
The chart below illustrates just how much more you can generate
by simply giving your brick purchasers the option of a replica.
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A simple "click" in a box on the order entry screen of
our "Bricks"
software is all that is necessary to generate replica
orders. Fund Raisers, Ltd. downloads the orders, produces the bricks,
and ships them directly to the purchaser.
Replica options include an engraved brass plaque affixed to the
brick or tile, felt dots on the bottom of the brick, and a brochure
and/or "congratulations" card inserted into the box with
the replica.
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The following statistics show that an average
of 48% of brick purchasers opt for a replica brick.
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Replica Type
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# Replicas Sold
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% of Total Sales
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Selling Price
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Gross Replica Revenue
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Client C
4"x8" bricks |
1,700
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36%
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$39.95
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$67,91
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Client F
4" x 8" bricks |
4,925
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43%
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$29.95
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$246,250
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Client A
4" x 8" bricks
8" x 8" bricks |
1,044
693
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19%
47%
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$50.00
$50.00
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$52,200
$34,650
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Client P
4" x 8" bricks
8" x 8" bricks |
1,864
1,441
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31%
61%
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$49.95
$49.95
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$75,524
$60,88
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Client D
4" x 8"bricks
8" x 8" bricks |
1,984
950
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31%
58%
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$50.00
$50.00
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$95,000
$45,000
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